The Washington Post

As Sports Illustrated sputters, its owners throw a party for ‘the brand’
The Washington Post

As Sports Illustrated sputters, its owners throw a party for ‘the brand’

They own the rights to celebrities dead (Elvis), alive (Guy Fieri) and in between (Reebok). They insist they’re the executives to keep the Sports Illustrated brand breathing. Source link : https://www.washingtonpost.com/sports/2024/02/27/sports-illustrated-authentic-brands/?utm_source=rss&utm_medium=referral&utm_campaign=wp_homepage Author : Publish date
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