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The Guardian

SXSW arts and tech festival leaves Texas for a jaunt in east London



Week-long ‘Olympics of the mind’ next summer will showcase cutting-edge film, gigs, talks and much moreBarack Obama, Johnny Cash, Matthew McConaughey, Elon Musk and Mark Zuckerburg have all taken a turn at addressing its crowds, but now the Texan culture and tech festival that likes to predict the future is to become a bona fide East Ender.The European edition of South by Southwest has opened to ­applications from contributors and audiences around the world before its ­inaugural London event next summer. Continue reading…



Source link : https://www.theguardian.com/culture/2024/dec/15/sxsw-arts-and-tech-festival-leaves-texas-for-a-jaunt-in-east-london

Author : Vanessa Thorpe Arts and media correspondent

Publish date : 2024-12-15 08:00:00

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Tags :The Guardian

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