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Carmaker, which has faced backlash over rebrand, will reveal production-ready version of Type 00 in late 2025Experts’ verdict on Jaguar’s electric car launchJaguar unveils much-hyped electric car after online leakBusiness live – latest updatesJaguar’s design boss has said the car brand has shown “fearless creativity” as he unveiled a much-hyped electric vehicle that had attracted an online backlash over its unusual marketing campaign.Gerry McGovern, who is in charge of design for Jaguar’s parent company, told a launch event on Monday in Miami: “Some may love it now, some may love it later and some may never love it. That’s what fearless creativity does.” Continue reading…
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Source link : https://www.theguardian.com/business/2024/dec/03/jaguar-pink-electric-car-type-00-rebrand
Author : Jasper Jolly
Publish date : 2024-12-03 12:10:00
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Jaguar boss says it has shown ‘fearless creativity’ with new electric car
