Week-long ‘Olympics of the mind’ next summer will showcase cutting-edge film, gigs, talks and much moreBarack Obama, Johnny Cash, Matthew McConaughey, Elon Musk and Mark Zuckerburg have all taken a turn at addressing its crowds, but now the Texan culture and tech festival that likes to predict the future is to become a bona fide East Ender.The European edition of South by Southwest has opened to applications from contributors and audiences around the world before its inaugural London event next summer. Continue reading…
Source link : https://www.theguardian.com/culture/2024/dec/15/sxsw-arts-and-tech-festival-leaves-texas-for-a-jaunt-in-east-london
Author : Vanessa Thorpe Arts and media correspondent
Publish date : 2024-12-15 08:00:00
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